MEETtheTEAM: Lisa Wood
In this new blog segment, we’ll be putting a spotlight on individuals who make up our hardworking and close-knit team here at MEETinLEEDS.
First up is our Sales Executive, Lisa Wood who chats us through the day-to-day life of working as an integral part of our Sales team.
What does a day in your position look like?
Everyday is different as a Sales Executive! It’s a very social role and I get the opportunity to meet new people all of the time. The most rewarding part of my job is finding the perfect venues for clients and seeing events come to life after weeks, months, and sometimes even years of meticulous planning.
What first attracted you to the conferencing industry?
I fell into it from a previous catering operations role. I was a little nervous starting out in sales as it was a whole new area of expertise for me and now I absolutely love it! I received lots of training on the role, both from my colleagues and by working directly in the field. The learning never stops and it certainly keeps me on my toes, there is never a dull moment!
What has working the conferencing industry taught you?
The biggest thing I’ve learnt from working in the conferencing industry is that it’s extremely diverse. Conferences come in all shapes and sizes, and every single one has the ability to make a real impact on each retrospective industry. Even the smallest of events can provide a space for guests to network with like minded delegates, as well as offering an opportunity to present new and innovative research, which is a really important aspect of delivering successful conferences. There really is a conference for everything; from medieval studies and french history to robotic manipulation and photodynamic therapy!
In your experience, what’s the best way to tackle industry challenges?
From my experience, the best way to tackle any industry difficulty is to keep informed. Here at MEETinLEEDS, we strive to keep abreast of significant developments around the world, staying informed and identifying potential risks and opportunities for both our team and our clients. We have a duty to be a flexible, accommodating organisation that supports the customer at every stage of our work.
What is your favourite thing about working in the conference industry?
For me, it’s the people. From our fantastic, dedicated team, to all of the academics, professors, researchers, scientists and artists that I’ve had the opportunity of working with, and helped to create successful, international conferences with, makes my job so rewarding.
How are you adapting to the current situation?
Like most of the industry, we are currently working from home and therefore have limited access to our usual communications network and database. To tackle this, we have created a working spreadsheet for the team to all update when possible. This ensures that all of our bookings fully align with any postponements and cancellations.
For us, the customer is our priority, and so to offer further support and reduce stress, we have removed all cancellation charges, meaning that the customer will not receive any financial implications for postponing or cancelling an event.
What’s more, through digital communications such as emailers, we are able to maintain effective and regular communication with the customer. We also keep in close contact with the team through regular online meetings to support each other whenever possible.
What does your new way of working mean for the customer?
The customer is reassured that we are more than happy to cancel or postpone an event, or to continue to hold without penalty. By building these strong, trustworthy, working relationships, and showcasing our value during these unpredictable times, we will hopefully be able to work closely together again for future events.